Jim Beam - Pre-Prohibition Style Kentucky Straight Rye Whiskey

Based on one of the family’s oldest recipes and bottled at 90 proof, Fred Noe, Jim Beam’s 7th generation master distiller, said of this rye in a statement that “we’ve heard loud and clear from bartenders and whiskey fans that they are looking for a bolder rye that stands up better in cocktails. We listened to this feedback, and know that the time is right to make history by taking a classic product that’s loved around the world and making it even better.”